Category Archives: food

The ‘bohemian’ restaurant in fiction

There was a time when many Americans considered inexpensive French or Italian restaurants naturally bohemian – wild and crazy, not too clean, filled with oddball characters, and offering menus of unfamiliar and dubious dishes. But nonetheless fascinating. Novelists liked to use them as settings, so they turned up in fiction of the late 19th and early 20th centuries as the excerpts below illustrate.

In the final sample presented here we meet up with a restaurant keeper who wishes his place was more bohemian because that would make it a better draw.

1886 The Midge, Henry C. Bunner – To celebrate the Midge’s 16th birthday, her guardian, a doctor, takes her out to dinner at a table d’hote in New York City’s French quarter.

It was a modest feast, only a plain table-d’hôte dinner, eaten in the heart of the quarter, at a cost of half-a-dollar apiece. They had tried more elaborate dinners, at the great hotels up-town; but they preferred the simpler joys of Charlemagne’s restaurant. They both possessed that element of Bohemianism which belongs to all good fellows; the Midge was a good fellow, as well as the Doctor.

Charlemagne’s is a thing of the past; but he was a jolly king of cheap eating-house keepers while he lasted. He gave a grand and wholesome dinner for fifty cents. The first items were the pot-au-feu and bouilli. If the pot-au-feu was thin, the bouilli was so much the richer. And if the bouilli was something woodeny, why, you had had all the better pot-au-feu before it. Then came an entrée, calves’ brains, perhaps, or the like; a rôti, a vegetable or so coming with it; a good salad, chicory or lettuce or plantain, a dessert of timely fruits, a choice of excellent cheese, and a cup of honest black coffee. And with all this you got bread ad libitum and a half bottle of drinkable wine, that had never paid duty, for it came from California, though it called itself Bordeaux.

1896 Some Modern Heretics: A Novel, Cora Maynard – About two women who adventurously move to Boston to live in a flat and do their own housework. But they don’t know how to cook.

And the alternative of tramping out to restaurants at all hours was a Bohemianism which, in spite of her late advancement, she could not contemplate serenely. It appeared positively disreputable. If her father knew of the actual circumstances of her situation a prompt withdrawal of his original consent would have cut short Vida’s visit on the spot; but she left him in tranquil ignorance . . .

By seven o’clock the girls realized that it was time to have dinner, and then came Vida’s great trial. It was too late to think of cooking anything themselves, so there was nothing to do but face the restaurant.
“Isn’t it a very – a very queer thing to do?” Vida ventured feebly. She would much rather have bought some crackers and eaten them at home in their unpalatable dryness.

“Why, no. It’s a little quiet place we’re going to. I’ve often been. You know we girls don’t believe in being restricted by senseless prejudices. Good gracious, one can’t be so dreadfully hampered in these days of rationality!”

Before long Vida got used to the restaurant, and even enjoyed it when they felt too tired or too lazy to struggle with the cookbook. She enjoyed the whole queer situation and got a taste of such freedom as she had never before dreamed of.

1910 Predestined, Stephen French Whitman – Featuring Benedetto’s, a favorite with artists in New York City.

On the north side of Eighth Street, close to Washington Square, an old, white dwelling-house had been converted into an Italian restaurant, called “Benedetto’s,” where a table d’hôte dinner was served for sixty cents. Some brown-stone steps, flanked by a pair of iron lanterns, gave entrance to a narrow corridor. There, to the right, immediately appeared the dining-room, extending through the house — linoleum underfoot, hat-racks and buffets of oak aligned against the brownish walls, and, everywhere, little tables, each covered with a scanty cloth, set close together.

Felix, at the most inconspicuous table, consumed a soup redeemed from tastelessness by grated parmesan, a sliver of fish and four slices of cucumber, spaghetti, a chicken leg, two cubic inches of ice cream, a fragment of roquefort cheese, and coffee in a small, evidently indestructible cup. Then, through tobacco smoke, he watched the patrons round him, their feet twisted behind chair-legs, their elbows on the table, all arguing with gesticulations. Sometimes, there floated to him such phrases as: “bad color scheme!” “sophomoric treatment!” “miserable drawing!” “no atmosphere!” Benedetto’s was a Bohemian resort.

1912 The Soul of a Tenor, W. J. Henderson – According to a review, “The reader is taken behind the scenes at performances and rehearsals and into the dressing rooms and boudoirs of the artistes; into the café, where foreign singers congregate.”

As for those women who figure in all animated chronicles of the present kind, some of them may have had husbands, but they have tried to forget them, and usually with success. Little Italian restaurants, with hot and opaque atmospheres, are in accord with their temperaments, for their part of the opera world is hot and opaque at all seasons of the year.

It was not a pretty place, that particular Italian restaurant. All the men in it seemed to require cigarette smoke as a condiment for food, and they chewed and puffed alternately. The room was filled with a wreathing blue fog, through which strange head-dresses and still stranger gowns could be seen, for the denizens of this world always garb themselves in streamers of splendor and look not unlike perambulating lamp shades.

They were not only singers. Some were impecunious painters and some were patrons of the arts, who were wont to shout “bravo” from the highest seats in the temple. It gave them a fine satisfaction to eat within reach of real singers. And they were not all Italians, for one feast of spaghetti makes the whole world of Bohemia kin.

1914 Our Mr. Wrenn; The Romantic Adventures of a Gentle Man, Sinclair Lewis – Mr. Wrenn is a lonely lodger who timidly invites a neighbor, Theresa Zapp, to dinner at a restaurant run by Papa Gouroff. She is described as “forward” and “gold-digging.” Although she is not interested in Mr. Wrenn, she accepts his invitation, but fails to be impressed by the restaurant.

The Armenian restaurant is peculiar, for it has foreign food at low prices, and is below Thirtieth Street, yet it has not become Bohemian. Consequently it has no bad music and no crowd of persons from Missouri whose women risk salvation for an evening by smoking cigarettes. Here prosperous Oriental merchants, of mild natures and bandit faces, drink semi-liquid Turkish coffee and discuss rugs and revolutions.

In fact, the place seemed so unartificial that Theresa . . . was bored. And the menu was foreign without being Society viands. It suggested rats’ tails and birds’ nests, she was quite sure. She would gladly have experimented with pate de foie gras or alligator-pears, but what social prestige was there to be gained at the factory by remarking that she “always did like pahklava”?

Papa Gouroff was a Russian Jew who had been a police spy in Poland and a hotel proprietor in Mogador, where he called himself Turkish and married a renegade Armenian. . . . He hoped that the place would degenerate into a Bohemian restaurant where liberal clergymen would think they were slumming, and barbers would think they were entering society, so he always wore a fez and talked bad Arabic. He was local color, atmosphere, Bohemian flavor.

© Jan Whitaker, 2024

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Restaurant food revisited

Over time I’ve written a number of posts about specific dishes and types of food highly associated with restaurants, some of them rarely prepared in home kitchens. Other items listed below are not restaurant dishes, but items that restaurants need to provide on the table or use in the kitchen – and that have played special roles — such as butter, cheese, bread, sugar, parsley, water, and cooking oil.

Beans – Beans were a basic dish in cheap eateries in the 19rh and early 20th centuries and furnished a meal for any time of day or night. Writers were attracted to beaneries for their symbolic association with rock-bottom reality. Beaneries disappeared when the increasing wealth of post-WWII America led restaurants to shun beans except in chili.

Bread – Clearly the filler-upper in America’s early eating places, it accompanied even the cheapest meals. In more modern times, it has served as a consolation to hungry diners waiting for their orders to arrive at the table. Today as many restaurants “monetize” their bread baskets, it is no longer “free.”

Butter – It has appeared on restaurant tables in various guises — whipped, as rosettes, curls, or pats. It was a bit of headache for restaurants but they had to serve it as long as they served bread. Restaurants continued to serve it during WWII when the federal government backed down on reducing the amount they were allowed.

Cheese – Although the custom of finishing a meal with a cheese course never really caught on in American restaurants, their use of cheese in a variety of menu items continued to rise throughout the last century. Its ever-increasing popularity was boosted by Italian dishes, saloon “free lunches,” cheeseburgers, and of course the rise of pizza and Mexican fast food chains. [pictured: chili cheese fries]

Chocolate desserts – Not much chocolate on the menus of hotels and eateries in the 19th century, but that was going to change. No doubt the entry of women into the dining-out public in the 20th century had a lot to do with its rising popularity, especially in the form of baked goods. By the 1970s a huge number of Americans began to declare themselves “chocoholics.”

Club sandwiches – Perhaps they originated in clubs, but that mere suggestion gave them a cachet and no doubt helped spread their popularity. That and how neatly they were layered and cut into four dainty triangular pieces recommended them to diners who were upwardly mobile – or wished they were. Perfect for restaurants because, really, who wanted to go to all the extra trouble to construct one at home.

Coffee – Coffee, the beverage of sobriety and business, was basic to restaurants for most of the 19th and much of the 20th century. And, surprisingly, its price per cup stayed at 5 cents in many restaurants until the 1940s. By the 1970s it was up to 25 cents but it was increasingly losing out to soft drinks. Eventually it lost its major place as an accompaniment to meals, except maybe with desserts.

Cooking oil – If anything shouts restaurant fare, it is the long history of deep-fried food served in public eating places. Early fryers relied on lard, later replaced with cheaper cottonseed oil. The number of items that are fried has only increased over the decades, to include meats, fish, potatoes, a wide assortment of vegetables, even cheese.

Crepes – Restaurants specializing in crepes became popular in the 1960s and 1970s, fueled by increased travel abroad and interest in wider food horizons. Yet, unlike other foods regarded as rather exotic, crepes were affordable. The Magic Pan chain became popular and was acquired by a major food corporation. But by the mid 1980s the trend had expired and the delicate food was declared out of fashion.

Eggs Benedict – A truly “legendary” menu item in the sense that its origin story was concocted to give it enough glamour that a higher price could be charged. Maybe not quite that deliberate, but close. A legend appears to have been invented, or perhaps embroidered, in the 1940s. Eventually the dish, a brunch favorite, became popular enough that it could stand on its own.

Fortune cookies – The cookies probably made their initial appearance in the 1910s at Golden Gate Park’s Japanese Tea Garden in San Francisco. It didn’t take long before they were regarded as an invariable component of a Chinese restaurant meal. In the 1960s the paper on which fortunes are printed was sterilized and the message was printed with non-toxic vegetable dyes.

French fries – In cooking terms, frenched does not refer to France but to cutting food into strips. In France our “French fries” are their “frites.” The cost of cooking oil hampered their adoption in restaurants here for a time, but they began to appear on more menus in the early 20th century, especially after demand rose as WWI veterans who had been introduced to them in France returned home.

Fried chicken – Fried chicken could not become popular, inexpensive – and profitable — restaurant fare throughout the country until chickens went into mass production, mainly after the second World War. Before that fried chicken lovers had to travel into rural areas, often to tea rooms, to find it on a menu.

Hamburgers – Perhaps because in the 1890s hamburger sandwiches were strongly associated with “smelly” night lunch wagons whose customers ate them standing on the street, hamburgers were disdained by those of higher means. It didn’t help that in some cases the ground meat was questionable in quality and had been dosed with preservatives. It may have been young people who changed the equation, boosting hamburgers’ popularity in the 1920s.

Meat and potatoes – The popularity of restaurant meals containing both components was intense in the 19th and 20th centuries. The mutton of the 19th century vanished but the love of beef seemed eternal. This was the bedrock American diet, especially popular with men who patronized steak houses. It was not challenged until the 1970s, mostly for health reasons, and yet did not disappear.

Onion rings – Once Americans got over their aversion to onions — mostly in the 1970s when fast food outlets began to offer them — they decided they really loved those deep fried treats! It helped a lot that they had become available frozen and breaded, relieving kitchen workers from having to handle the smelly vegetables.

Pancakes and waffles – Pancakes had long been short order staples, growing in popularity in the Depression as an inexpensive, yet filling, menu choice. Later, the proliferation of chains specializing in pancakes made them popular for all meals, not just breakfast, and attracted the family trade. Waffles have probably been less popular than pancakes overall, but in some ways they proved more versatile since they could serve as a base for other foods, especially fried chicken.

Parsley – Some people eat it, but its main role in restaurants has been decorative. Better yet, it has filled in empty spaces on plates. Its use as a garnish departed from the European practice of matching garnishes with foods whose taste and texture they enhanced. In this country, parsley could appear on any plate regardless of what was being served. Nevertheless, its mere presence signals to the diner that s/he is eating away from home.

Pizza – In its early years it was known mainly to Italian-Americans, but it came into the mainstream in the 1950s, though still relatively unknown in some areas of the country such as the South. For a time it was regarded as a snack more than as a meal. Partly due to the growth of nationwide chains, it would eventually surpass hamburgers in popularity. Cities vie for pizza fame, among them New Haven CT, home of apizza.

Salad – Salads tended to be reserved for elites in the 19th century, but in the 1910s they reached a wider slice of Americans in small French and Italian cafes. As the century progressed salad moved into the mainstream, popularized by salad bars. Meanwhile Caesar salads migrated northward from Mexico into California, while some other parts of the country enjoyed the unfortunately named “wop” salads.

Shrimp – Although hotels included shrimp salad on their menus in the later 19th century, the little crustaceans didn’t achieve notable attention until the rise of shrimp cocktails in the 20th century. Next came breaded deep-fried shrimp, their use boosted by frozen products marketed to restaurants.

Spaghetti – The early non-Italian fans of Italian restaurants featuring spaghetti dinners were drawn by their semi-forbidden attractions, namely red wine and garlic, plus the fun of wrangling spaghetti. In other words, precisely those things that made upright Americans uncomfortable. Artists and musicians, considered “bohemians,” boosted its popularity.

Sugar – Largely absent on restaurant tables today, sugar was once demanded by restaurant customers. Over time the unsanitary sugar bowl, often shared with strangers, was replaced with shakers and then individual paper packets. Wartime restrictions posed a vexing issue for proprietors, as did the behavior of some customers who employed ingenious methods to make off with the scarce commodity.

Surf ‘n’ turf – Brought to this country via airplane in the 1930s, South African “rock lobster” introduced a new menu selection that was destined to achieve fame. The inexpensive lobster tails paired with steak became popular in the 1960s, remaining a favorite into the 1970s. Price increases by the late 1970s were no doubt responsible for the once-inexpensive combo’s decline.

Tomato juice – Introduced to restaurants in the 20th century, tomato juice was once a trendy drink that could serve as an appetizer. Unsurprisingly, its menu appellation, Tomato Juice Cocktail, reflected its popularity during Prohibition. It was sometimes presented in special concoctions – with cottage cheese stirred in, or perhaps orange or clam juice.

Water – It seems that diners were first served a glass of water with their meal in the 1840s when some large cities, including Boston and New York, acquired reservoirs. The new custom pleased temperance advocates, but some newcomers, Italians for instance, preferred wine with their meals. Though many Americans don’t drink the water provided in restaurants, they tend to want it poured for them anyway.

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Christmases past

Christmas, like Thanksgiving, is hard to write about on a blog about restaurants. I’ve tried my best to imagine topics over the years. This is the year to take a break and recycle them! The oldest one goes back to 2009, but it’s as good as ever. [above: the Log Cabin, Holyoke MA, as it once was]

Christmas Feasting
Saddle of antelope for Christmas? Not for me. Couldn’t Santa use antelope to pull his sleigh in a pinch?

Christmas dinner in a restaurant again?
A person could do a lot worse than having dinner at Conway’s Bon Ton in 1891. Only 25 cents, with 6 roasts and deserts galore.

Holiday banquets for the newsies
The newsboys had a hard life and this was the one day of the year they could celebrate – and get enough to eat!

Christmas dinner in the desert
Who would choose to celebrate Christmas at a restaurant in the desert called the Christmas Tree Inn? Actually, I don’t know the answer to that.

Chinese for Christmas
Chinese restaurant owners in New York City were eager to please their Jewish customers, so much so that at least one was kosher as early as 1907.

Dinner in Miami
Were there more restaurants serving Christmas dinner in Miami than in most cities? Maybe so.

I am wishing for happy holidays for all of my wonderful readers!

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Black-owned drive-ins

Despite the documentary absence of postcards, I’ve discovered that there were others — after a lot of searching. And I’m glad, because in nostalgic American culture, drive-ins are seen as deeply and exclusively white.

Most I’ve located got their start in the 1940s and 1950s, the same years that white-owned drive-ins made their first appearance many places, particularly warmer climates. More people in those years, especially after WWII, had cars and a little extra money to spend. [Highlight Grill, Greenville MS, 1952]

The earliest reference I’ve found was to The Drag, on Lyons Avenue in Houston. In an advertisement for its sale in 1941 it was described as a “famous colored drive-in.”

Black drive-ins were most likely to be found in Southern cities before the Civil Rights Act of 1964 made Jim Crow segregation illegal and all public restaurants had to serve everyone regardless of race. Although they could be found in Northern cities, it seems they were more likely to be in good-sized Southern cities such as Chattanooga, Memphis, and Nashville TN, Louisville KY, Little Rock AK, and Birmingham and Tuscaloosa AL.

Altogether I’ve run across 54 Black-owned drive-ins in this country, which is not many but surely an undercount. I have not found any in the Northeast. Nor in the land of drive-ins, Southern California, where they dated back to the 1930s. No doubt there were some, but probably fewer than elsewhere.

It was mainly in the 1960s that they began to show up in the yearly Green Books that advised Black travelers on places to stay, eat, fill up with gas, etc., in unwelcoming parts of the U.S. – i.e., most of it. (I cannot be 100% certain that every drive-in listed in the Green Books had a Black owner since sometimes white-owned restaurants that welcomed Black customers were also listed.) [Shown here, a Green Book advertisement from the 1961 edition.]

Many, maybe most, of the drive-ins served barbeque. For example, Nichol’s Drive-In in East St. Louis IL specialized in hickory-smoked Beef Ribs, Snoots, Pork and Chicken. It mentioned Soft Drinks, but a number of Black drive-ins served beer. Selling beer to underage customers seemed to get some of them into trouble.

I noticed that when a new Black-owned drive-in opened, it was usually greeted with enthusiasm in Black newspapers. White newspapers, on the other hand, often only reported on them in association with disorderly incidents and legal violations.

When a Black-owned drive-in was proposed for a location near a white residential area, it was unlikely the plan would be approved. (The same held true for Black-owned drive-in movie theaters.) In 1951 a Black man seeking official approval to build a drive-in restaurant in Memphis faced a hostile lawyer representing whites who opposed it. The opposition’s lawyer referred to the drive-in as a “Negro night club,” and when the applicant’s lawyer objected, maintained that a drive-in was “the same thing.”

The drive-ins that seemed to fare the best were those owned and run by prominent figures in Black communities. In the 1940s Little Rock’s Nou Vean Drive In was owned by Barnett G. Mays, a realtor, developer, and liquor store owner. He encountered numerous roadblocks throughout his business career, but seemed to press onward despite them. In Milwaukee a drive-in called Robbys appeared to have a promising future when it opened in the late 1960s. It was named after the son of owner J. C. Thomas, a community leader who was also a realtor, operated two billiard parlors named Ebony Cue, and published a newspaper called Soul City Times. [Above: Nou Vean, 1945; Below, Robbys 1969]

However, drive-ins generally – both Black and white – met major competition in the late 1960s when fast-food chain restaurants spread across the country. In Milwaukee Robby’s as well as Big Mike’s Ghetto Drive-In faced off with national chains and lost.

Big Mike’s owner Mike Watley, a social activist and close associate of comedian Dick Gregory, explained that he could not compete with a national corporation. With lower sales volume, he paid higher prices for food, a situation intensified by being given less financial support. His meat supplier, he said, capped his credit at $100, while white customers could run up their bill to three or four thousand. Although Watley blamed his failure on competition from a “white-owned corporation,” the nearby McDonald’s franchise was owned by two Black men, one of them Wayne Embry, a former player with the Milwaukee Bucks. Their McDonald’s venture was quite successful. [Above: Big Mike’s, Milwaukee, 1969; Below: Wayne Embry, left, and his partner, 1971]

Independent Black-owned drive-ins have not totally disappeared, however. In Longview TX White’s Drive-In, established in 1952 in conjunction with the White’s motel, has recently been re-opened by younger members of the family.

© Jan Whitaker, 2023

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Thanksgiving, turkey, restaurants

These are older posts, but still as good as ever! I mean, how much can you write about Thanksgiving and restaurants – or about turkey? Well I managed to turn out seven that are decent enough for a rerun. Here they are, in chronological order. [Victorian trade card, 1878]

Restaurant-ing on Thanksgiving
Is eating Thanksgiving dinner in a restaurant a “rather melancholic thing”? Does the menu tend toward “baby food”?

A Thanksgiving Toast
Why we should toast workers in Chinese restaurants on Thanksgiving day.

Thanksgiving quiz
I present you with four dummied up, but real, menus listing complete dinners that were presented at a Kalamazoo café in 1921 and you figure out which was the most expensive. The answer is given in the comments.

Cooking up Thanksgiving
Beginning as a Yankee holiday and retaining that association for decades, the holiday spread slowly. The story on restaurants is simply that it wasn’t at all common for restaurants to recognize the holiday in the 19th century and well into the 20th. It also took a while before all Americans, particularly immigrants, decided the day was meaningful for them.

Turkey on the menu
This one is focused less on the holiday and more on the leading dish. How has turkey fared in restaurants generally? Did luxury restaurants include it on their menus?

Turkey burgers
Another one focused on the bird and the restaurant industry’s attempts to get customers to accept it. Lo, the turkey burger!

Thanksgiving dinner at a hotel
Wealthy members of the Sons of New England showed a preference for goose and plenty of alcoholic beverages at a hotel dinner on Thanksgiving in 1817. Another group of men from Massachusetts, celebrating in 1843, enjoyed a side of baked beans, finishing with a bowl of molasses that made the rounds so they could all get a lick.

Wishing you all a happy holiday!

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Taste of a decade: the 1990s

The decade began in an economic slump, putting a damper on the expensive dining trends of the 1980s. Informal dining venues met the situation by crafting new “casual cuisine” menus featuring less expensive, quickly prepared pasta dishes and grilled meat, all tailored for the Baby Boomers who formed the prime market for dining out.

Although surveys showed that Americans want healthful food choices in restaurants, beef remained extremely popular, and sales at casual steakhouses rose.

In the early 1990s restaurant chain operations emphasized efficiency and speed with microwave ovens, automatic dishwashers, and computerized systems that integrated taking orders with food preparation, as well as managing accounts and inventory. Coordination of operations enabled customers at drive-up windows to order, pay, and pick up their food rapidly.

Unable to compete with fast-food chains’ quick service and low prices, old-style casual eateries such as Horn & Hardart automats, Woolworth lunch counters, and cafeterias were disappearing. New York’s last remaining Automat, at E. 42nd St. and Third Ave., closed in 1991.

As the economy improved it became clear that luxury restaurants hadn’t vanished. The December 1990 announcement that the James Beard Foundation was forming an awards program was a sign that top chefs were not to be forgotten. Yet, despite the boost to fine dining given by the awards, fine-dining establishments continued to struggle.

New, artsy trends in plating meals emerged, among them the brief but dramatic art of stacking food into towers that wowed the eye but proved difficult to eat gracefully.

Even as elite food fads came and went, one trend appeared unstoppable: the gathering up of thousands of chain restaurants by regional owners and giant food corporations. While the media focused on top chefs and their novel dishes created in landmark restaurants, huge corporations such as Tricon Global grew even larger with many venturing into worldwide operations.

Mexican immigration doubled, reaching a new high of 8.8 million by the end of the decade and furnishing a large number of restaurant kitchen workers. Small Mexican restaurants opened to supply traditional food to the new immigrants, but by 1999 Taco Bell’s 7,000 U.S. outlets had captured 90% of the thoroughly Americanized Mexican restaurant market, serving 55M customers a week, with sales of $5.1 billion annually.

Black restaurant workers and customers had their day in court in 1993 with successful discrimination suits against Shoney’s and Denny’s. Shoney’s was found liable of charges it had set a limit to the number of Black workers it would hire in some of its restaurants, as well as hiring all-Black staffs in Black communities and all-white staffs elsewhere. Denny’s faced multiple law suits.

Highlights

1991 Six men and one woman are the first regional chefs to be honored by the newly formed James Beard Awards: Jasper White (Boston), Jean-Louis Palladin (D.C.), Emeril Lagasse (New Orleans), Rick Bayless (Chicago), Stephan Pyles (Dallas), Joachim Splichal (Los Angeles), and Caprial Pence (Seattle).

1992 A U.S. Department of Labor report on technology announces that due to increases in productivity, chain-owned restaurants “for the first time . . . exceeded the number of independently owned restaurants.”

1993 Shoney’s, at the time the third-largest chain, is fined an unprecedented $105M for racial discrimination in hiring, while Denny’s pays $54M for refusing service to Black customers, insulting them, and overcharging them.

1993 The new Food Network spotlights restaurant chefs and methods of preparation. Viewers become interested in new restaurant dishes, while rising use of garlic at home is attributed to viewers watching Emeril. Despite the interest in inventive cuisine, 1991 James Beard winner Stephan Pyles feels forced to close his Routh Street Café in Dallas.

1994 Sensing that Black patrons may have been offended by revelations regarding Denny’s discriminatory behavior, the corporate owner hires a Black Chicago advertising firm to create an image of the restaurants’ friendliness to Black customers and workers.

1995 Stacked food – aka vertical or tall food – is reportedly now passé in New York’s trendy restaurants, replaced by layering food on the plate. However, a short time later vertical food is said to be “sweeping the country.”

1996 Taco Bell is the country’s leading Mexican restaurant, with 6,867 stores.

1997 PepsiCo.’s spinoff Tricon Global, based in Louisville KY, racks up more than $7 billion in sales with its major chains Pizza Hut, Taco Bell, and KFC.

1998 In a survey, Applebee’s and Cracker Barrel tie for 8th place as family favorites among the country’s 30 largest chain restaurants.

1999 The U.S. Department of Commerce declares this “The Year of the Restaurant” and the Beard award for Outstanding Restaurant goes to NYC’s Four Seasons.

© Jan Whitaker, 2023

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Spectacular failures: Laugh-In

The restaurants called “Laugh-In,” based on the hit Dan Rowan and Dick Martin TV show, formed a teensy blip in an enterprise that culminated with big-time gambling casinos. [1969 menu cover]

Perhaps because the TV show was such an instant hit, it inspired the idea that the same enthusiasm would transfer over to the restaurant. It didn’t.

The chain was created in 1969, under the Lum’s restaurants umbrella, by brothers Clifford and Stuart Perlman who had built the successful Lum’s chain from a small Florida hot dog stand thirteen years earlier. The brothers adopted the Laugh-In concept and franchise system not long after they had begun another chain called Abners Beef House in 1968.

At that time the parent company, Lum’s Inc., had 300 locations. The brothers decided to list it on the New York Stock Exchange. In addition to the three restaurant chains, they also owned a chain of Army-Navy stores, meat packing plants, honeymoon resorts in the Poconos, and a large country club in Miami, the city where the corporation was located.

Selling stock in Lum’s, Inc. was a way to amass money to fulfill the brothers’ ambition of buying Caesar’s Palace, the Las Vegas hotel and casino that had opened in 1966.

When they created Laugh-In, financial analysts warned investors that counting on the continuing popularity of a TV show was risky. What if it went off the air? Perhaps that did worry buyers. Forty franchises were expected to be sold in 1969, but the actual total for that year was probably lower and the overall total number of units ever opened is unknown. [above left, Rowan, right, Martin]

Laugh-In relied heavily on the goofiness of its namesake TV show for the design of its units, fronting its flat-roofed concrete-block-style buildings with wild patterns and colors. Table tops were manufactured with imitation graffiti reflecting phrases from the show. [Below, table-top graffiti as shown on the back of menu above]

Everything was meant to appeal to youthful customers. According to an early advertisement for franchisees, Laugh-In was “a fun restaurant, designed for today’s vast young-minded, leisure-rich market.”

Additionally it advertised that it used a “proven food format” as employed by Lum’s. Lum’s had a signature dish, hot dogs cooked in beer, and it also sold beer. Laugh-In did not. But judging from their menus, neither Abners nor Laugh-In offered anything special in the way of food. Despite the “funny” names, Laugh-In selections were the same as those found in many other casual restaurants. Then there’s the fundamental question of whether customers choose what to order according to how funny the name is.

Judging from a 1969 advertisement for Abner’s franchisees, the Lum’s corporation was not especially good at presenting desirable-sounding food. The ad exclaimed over its menu’s “hunks of steak in a long fun bun” and “good things to drink, too, a malt, milk, a soda, coffee and tea.” As for Laugh-In, despite the funny names (Bippy Burgers, Fickle Fingers, Here Comes The Judge), its menu boiled down to the usual assortment of sandwiches, deep fried fish, onion rings, and a few oddities such as “tomato and egg slices” and “cheese on a bed of lettuce.”

The first Laugh-In restaurant opened in Hollywood FL in December, 1969. A few months later 25 more franchises were said to have been sold around the country. But #1 did not do at all well. It closed just short of a year later, replaced with an “Adult Art Theatre.” [above, partial advertisement for the grand opening]

Overall, the brothers fared better with another big venture, Caesar’s Palace, acquired a couple of months before the first Laugh-In opened. Caesar’s Palace had a rough time at the beginning of their ownership, and the stock of Lum’s, Inc., its corporate owner, fell sharply. The brothers raised $4 million by selling off most of their restaurants, including Laugh-Ins, in 1971. But they ran into trouble attempting to open another casino in Atlantic City. New Jersey’s Casino Control Commission insisted that because the Perlmans had had financial dealings with reputed organized crime figures, they had to resign if a permanent permit was to be issued. Stockholders voted to buy them out, paying almost $100 million for their stock.

A few Laugh-In restaurants probably continued on for a while, though it had to be a blow when the show went off the air in 1973. The longest survivor may have been Jeff’s Laugh-In in Chicago, lasting until 1988.

© Jan Whitaker, 2023

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Status in a restaurant kitchen

The status hierarchy in a restaurant kitchen depends on a variety of factors. Skill is clearly one of them, but, historically — if not currently — there have been others, some of them surprising.

In 1944 and 1945 sociologist William Foote Whyte spent time observing kitchens in a number of Chicago restaurants. To one of them he gave the fictional name “The Mammoth” because of the size of its kitchen which employed 45 persons excluding dishwashers.

Whyte noted in his book Human Relations in the Restaurant Industry that by that time in this country, the French chef had lost influence and “this system has steadily degenerated,” eliminating some of the hallmarks of status.

But there were still distinctions of rank, fainter and sometimes subtle yet real.

In step with that time, gender was still a major factor contributing to status. It was linked to skill and experience as well as the difficulty of tasks. It was also reflected in the use of knives and heat, and the sorts of food handled. Although because it was wartime, more women were assuming these positions, at The Mammoth it was men who did the cooking, and men who both portioned and cooked red meat.

Women handled the lower-status food: chicken, fish, and vegetables. The Mammoth’s food suppliers at that time had not yet taken over much of the food preparation as they have in more recent decades, leaving many tedious tasks to the staff that sliced, chopped, and otherwise prepared fresh food for the cooks and sandwich makers.

Among vegetables, he explained, decorative items such as parsley, chives, and celery ranked highest. (Their elevated status reverberates today in the many photographs of elite chefs bending almost double as they carefully tweeze small decorative touches into place.)

One notch down came green beans, followed by spinach and carrots. Undoubtedly the status of these vegetables derived in part from their popularity with customers. But also, he explained, on the women workers’ opinion of them, based on “lack of odor, crispness, and cleanness of handling.”

Lowest in status were potatoes, then at the bottom onions. Whyte states that the “low standing of potato peeling is too well-known to require comment.” I’m not quite sure what it derived from, although it is well known that military recruits strongly disliked kitchen duties that involved peeling potatoes.

Seven women handled cooked chicken. Those who sliced the chicken were at the head of the line. Slicing white meat was higher in status than dark meat. Next came two women who portioned and wrapped slices for sandwiches. On the bottom rung were three women who picked the remaining meat off carcases, with the one who picked white meat ranking higher. The worst job, that of the seventh woman in line, was picking bits from chicken neckbones. When the worker assigned to that task complained about always getting the necks, she was assigned to another job.

Deep disdain for the chicken picking job was highlighted in the response of one of the workers on the line whose job was wrapping slices. She commented to Whyte that it was tedious. When he asked her if she would prefer picking, she frowned and said emphatically, “Oh, no, I wouldn’t want to do that.”

The woman who handled the fish station, “Gertrude,” was highly regarded by management but not by employees because they held a low opinion of fish, considering it smelly. According to Whyte, this put her station “at the bottom of the status hierarchy,” even though with the wartime meat shortage, fish was assuming a much more important role in restaurants. He attributed the workers’ attitude to ignorance, particularly because The Mammoth had a high standard regarding fish and bought only the freshest. Gertrude strongly disliked being referred to as “the fish lady,” and asked that in the book Whyte refer to her station the “sea-food station.”

© Jan Whitaker, 2023

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Dining with the garment trade

At a recent used book sale I picked up a copy of a small book of humor published in 1919 called “We Need the Business” by Joseph Austrian. I was charmed by the illustrations by Stuart Hay, several of which related to the food habits of the men in the garment trade as portrayed in the book.

The book is a series of letters written by Philip Citron, owner of a company in New York City called Citron, Gumbiner & Co. that, made women’s waists (as blouses were known then). Austrian had long worked in the clothing trade, suspenders being his specialty.

In his letters to his partner and salesmen in the field, Philip Citron mostly complains about competitors who are stealing their business. He gives the impression that most contracts the salesmen get are later cancelled when buyers find a cheaper deal elsewhere. At the same time, he is unhappy that his salesmen don’t get higher prices on the sales they make!

In the illustration shown at the top, Moe Gabriel, an eager salesman from a competing manufacturer, is successfully selling a bill of goods to Ike Weinberg that will result in a cancelled contract for Citron & Gumbiner. Ike actually seems far more interested in his lunch than in getting a cheap deal.

One of Citron’s salesmen is his son Abe. Philip sends him a birthday letter in which he congratulates his son on wise conduct with “the ladies.” Mingling with them, he writes, is fine if they are the “right kind of nice ladies.” The illustration suggests that Abe has other ideas. Later the reader finds out that Abe is also keeping late hours with the company’s secretary under the guise of working. Philip has no idea of what is going on.

In another letter Philip describes a trip he and his wife took to Atlantic City. He suffers from digestive problems and the little vacation is meant to get him to relax. They go to a restaurant popular with the garment trade that he refers to as the “Flyswatte” where the cooking was “high grade.” His wife asks the chef for the recipe for “a new style of cold fish” that he enjoyed there. Later, when they get back home, she prepares the dish. It makes him ill.

Philip goes to Boston to meet with a buyer from Holyoke MA named Cyprian Stoneman, from Neill, Pray & Co. He describes Stoneman [shown above] looking more like “the designer of a book like ‘The Antique Furniture of New England’” who eats pie for breakfast than an “up-to-date model shirt waist buyer.” But he is determined to find a customer in Holyoke so he settles on Stoneman, meeting him for lunch at the Café Georgette which is popular with garment salesmen and buyers – and where portions are big. Stoneman is so thin that Philip can’t imagine “where he stored all the linzen [lentil] soup, brust deckel [fatty brisket], kohlrabi, deep dish blackberry pie a la mode, watermelon and ice tea he put away.” He proves to be “one of those lemon buyers de luxe,” buying very little and wanting numerous alterations.

Citron, Gumbiner & Co. designer, Miss Kopyem, goes to Haines Falls in the Catskills on vacation, where she finds “the streets and porches . . . full of operators, contractors and salesmen of the ready-to-wear trade.” She does not enjoy the crowds and noise. Philip likens the scene there to “Fifth Avenue at lunch time” where, in fact, he is part of the crowds. He is shown bottom right in the drawing above.

At his partner’s recommendation Philip opens a lunch room for employees and adds a suggestion box. He removes it after it instantly becomes stuffed with 25 letters asking for additional benefits such as massages, a barber shop, soda fountain, and movies. Employees also want American chop suey, Gorgonzola cheese, marinierte herring [herring in cream sauce], strudel, gefülte fish, caviar sandwiches, welsh rarebit, and chicken a la King.

In the book’s final letter to his partner Sol, Philip reveals that the company has had its best year ever and “will show a clean net profit of about $52,000.” His stomach, he writes, “feels fine to-day.”

© Jan Whitaker, 2023

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On the town with O. O. McIntyre

When he died in 1938 Oscar Odd McIntyre – also known as Double O McIntyre or simply Odd – was the country’s highest paid, most widely read columnist. Not only did he make New York City, particularly Broadway, familiar to newspaper readers across America, but he also informed them of the attractions of the city’s restaurants.

Considering that his success brought him a princely income, a Park Avenue address, a custom wardrobe by Lanvin, trips to Paris, and a chauffeured Rolls Royce, his writing conveyed a humble perspective. It left the impression that he was a regular small-town guy and that life in New York, when deconstructed, was less glamorous than it might seem at first, yet still captivating.

From the start of his newspaper career in Ohio he aimed at New York. As he put it, “When I was ‘the’ reporter on the daily in a small Ohio town reporting how John Hawkins spent the day in town and how Mrs. John Spivens Tuesdayed in Addison I was always dumb with admiration when I came across a guest at the Park Central Hotel who had the magic letters ‘N. Y.’ after his name.” In 1912 he landed a job as associate editor of a magazine in New York and made his big move.

His column’s target readers were, in fact, John Hawkins and Mrs. Spivens, and he relied heavily on Ohio newspapers to buy his early columns. He assumed that, like him, readers would proclaim “This is the life!” after a visit to a café in New York such as Bustanoby’s Beaux Arts. And that, like him, they would have a fascination as well with the other side of town, exemplified by the liveliness of Hester Street and the grittiness of the Bowery. He presented the city’s dark side in scenes such as one where he witnessed a patron at a nearby table in a “semi-respectable” restaurant inject morphine into his arm and then calmly resume reading his newspaper.

He revealed in a number of stories he wrote for various publications that he had a breakdown shortly after coming to New York to work for a magazine that failed three months later. He couldn’t find another job, and spent a year without leaving his sick room. He also suffered from hypochondria, claustrophobia, and agoraphobia, and depended upon his wife Maybelle to handle the business end of his writing. After seven years in which he self-syndicated, she took over and successfully negotiated a contract with a major syndicator for twice what he had been getting.

His columns were built on the notion that he spent time strolling the sidewalks of New York, but some critics suggested he actually viewed the sidewalks from the back of his limo. Another version claimed he was a recluse who rarely left his apartment and who wrote columns from memory. I’ve begun to wonder if it was Maybelle who rambled the city collecting material for him.

Whatever was the case, he entranced the nation with his observations. When they visited New York for the first time, even readers from small towns might feel they already knew the city because of what he wrote. The columnist who succeeded him recalled that when his outlander cousin came to NY, he said that because of O. O.’s columns he would need no guidance. He declared: “I’m starting at the Battery tomorrow morning, and I’ll have grilled pigs’ feet and German beer at Lüchow’s [shown above]. I’ll just glance in at Fraunces’ Tavern, but I might take a snack at the Brevoort or the Lafayette, and maybe get up to Louis & Armand’s in time for chicken Tetrazzini or a steak at Sardi’s.”

In his columns O. O. not only painted fascinating scenes of fine living in New York, but also popped bubbles about its glamor. In a similar vein he reminisced about the simple life in his old home in Gallipolis OH, but never returned there even for a short visit. He presented charming portraits of Greenwich Village, but also produced a column about its fake Bohemians and artistic pretenders. He acknowledged that there were some genuine artists living there too, adding, “they are not on display nightly in the Purple Pup, Mauve Moon and Cerise Cat restaurants.” [He did not include the Pepper Pot, shown above, but might have.]

He was also critical of New York night clubs, which he called sucker joints, as well as places with trick names such as the ones he ran into on a Los Angeles visit – the Fly Inn, Monkey Den, Hamtree, Mammy’s Shack, Quick and Dirty, and Hamburger Hank’s.

Although he frequented New York’s top restaurants, he was no gourmet. He wanted to consume the high life, but it seems mainly for its aura of princeliness rather than its culinary excellence. Although the McIntyres had a French cook, his favorite meal was said to be steak, potatoes, and chocolate cake.

His personal food preferences didn’t keep him from feeling qualified to identify the world’s best restaurants. In 1931 he named six, with The Colony at the top, then New York’s Ritz-Carlton Hotel (where he and Maybelle lived for 13 years), three in Paris: the Ritz, Foyot’s, and the Tour d’Argent, and Horcher’s in Berlin.”

He hailed New York as “the Epicurean center of America,” but he believed it was non-New Yorkers who kept the elite restaurants in business, while the typical New Yorker followed “the eat-and-run plan of gastronomics.” So, for out-of-town visitors, he recommended the following dishes, claiming few New Yorkers even knew of them. They included caviar on a “pancake” at the Colony; noisette of venison, Grand Veneur at the Crillon; French pastry at Voisin’s; and for those preferring an unpretentious meal, doughnuts and malted milk at Liggett’s and hamburgers with chopped onions at the Owl lunch in Herald Square.

© Jan Whitaker, 2023

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